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Leonardo Demurtas, Staff Product Designer

What could work better?

Clearer workflows, with AI where it matters.

Smart Commercial Suite case study preview
Signal to Action

Resetting a stalled redesign

I aligned stakeholders around two core decision workflows and gave the squad shared principles for design and delivery.

Problem, key decisions, and outcomesExplore
Credit Portfolio Monitoring case study preview
Research to Roadmap

A clearer direction for a complex product

I created space for research, coordinated the design work, and translated banking workflows into a focused delivery plan.

Research, concept framing, and scopeExplore
Design system case study preview
Token-Driven System

Shared standards across product teams

I shaped shared foundations, contribution rules, and design reviews across product teams.

Tokens, reuse, and rollout patternsExplore

Design leadership,grounded in the work.

I’m a Staff Designer who stays hands-on while shaping product direction and helping designers grow.

My work connects enterprise workflows, AI-ready product experiences, and design systems. I bring hands-on design craft to complex problems and guide others through the work.

I’m also open to Design Lead or Design Manager roles that build on this experience, adding formal responsibility for developing designers while staying close to the product.